Charli Creative is an independent design studio where strategy and creativity come together to shape how brands are first seen, understood, and remembered.
I’m Charli McLemore, the designer behind it all, and I turn ideas into distinctive brand identities, campaigns, and visual systems that connect with audiences and leave a lasting impression.
Services
Your vision, shaped with purpose.
Strategic visual identities that establish how your brand looks, feels, and communicates across every interaction.
Services may include:
• Logo design
• Color and fonts• Visual direction
• Brand guidelines
• Supporting brand assetsPurposeful creative designs that strengthen your brand and bring consistency to the moments where people experience it.
Services may include:
• Marketing collateral
• Editorial and publication design
• Packaging and merchandise
• Presentations
• Print and digital materialsRecognizable social media designs that help you communicate consistently without making every post feel the same.
Services may include:
• Social media templates
• Content graphics
• Launch and promotional assets
• Branded contentCreative and cohesive concepts designed to communicate a message, engage an audience, and support a larger goal.
Services may include:
• Campaign concepts
• Creative direction
• Print and digital materials
• Event and promotional graphics
• Multi-platform campaign assets
Designed to Stand Out
Case Studies
Take a look at brands in action.
“Use this space to share reviews from customers about the products or services offered.”
186.5%
increase in participant reach
Testimonials
Results worth talking about.
"I really appreciate all your help and expertise. I can’t wait to use these logos for the years to come. You truly did an amazing job."
~ Harvard Rare Disease Hackathon | Brand Identity
240+
community members engaged
Testimonials
Results worth talking about.
"Thank you for everything you have done to help! You have an amazing combination of smarts, talent, focus, and dedication."
~ Sunrise Cafe | Brand Identity
30+
creative assets delivered
Testimonials
Results worth talking about.
"You are a treasure. A pleasure to work with and very good at what you set out to accomplish."
~ Local Social Media | Social Media Graphics & Brand Identities
66
student volunteers inspired
Testimonials
Results worth talking about.
"Thanks so much for the logo!! The new program directors loved it!!!"
~ YSEP | Brand Identity
